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Book Catalog - Customer Relationship

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Customer Relationship Management Category List
The Ultimate CRM Handbook:
Strategies and Concepts for Building Enduring Customer Loyalty and Profitability

by John G. Freeland
Hardcover - 323 Pages - September 2002
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Performance Driven CRM
How to Make Your Customer Relationship Management Vision a Reality

by Stanley A. Brown and Moosha Gulycz
Paperback - 320 Pages - March 2002
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Customer Relationship Management
by Barton J. Goldenberg
Paperback - 322 pages - February 2002
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Strategic CRM:
The Complete Implementation Manual

by Dick Lee
Spiral-bound - 156 Pages - February 2002

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CRM Automation
by Barton J. Goldenberg
Paperback - 322 pages - February 2002

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Harvard Business Review on Customer Relationship Management
by Jill Dyche
Paperback - 224 pages - January 2002

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The CRM Handbook:
A Business Guide to Customer Relationship Management

by Jill Dyche
Paperback - 336 pages - August 2001

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CRM at the Speed of Light:
Capturing and Keeping Customers in Internet Real Time

by Paul Greenberg
Hardcover - 360 pages - January 2001

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The Customer Revolution
by Patricia B. Seybold, Ronni T. Marshak,
Jeffrey M. Lewis
Hardcover - 395 pages - March 2001
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Customers Rule!
Why the E-Commerce Honeymoon is Over
and Where Winning Businesses Go from Heres

by Roger Blackwell, Kristina Stephan
Hardcover - 240 pages - June 2001
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The Customer Relationship Management Survival Guide
by Dick Lee
Paperback - 222 pages - July 2000

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Building Data Mining Applications for CRM
by Alex Berson, Kurt Thearling, Stephen J. Smith
Paperback - 488 pages - December 1999

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Customers.Com:
How to Create a Profitable Business Strategy
for the Internet and Beyond

by Patricia B. Seybold, Ronni T. Marshak
Hardcover - 360 pages - November 1998
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